Get Paralegal JobsGet Paralegal Jobs

Senior Marketing Paralegal


  • BISSELL Homecare
  • 04/05/21
  • Grand Rapids, MI
  • 49544
  • $70,000-$75,000 / Yearly
  • Full-Time
BISSELL is seeking a dynamic, commercially minded and highly motivated team player to support our high-growth global team on a broad array of marketing initiatives and advertising-related activities. The Sr. Marketing Paralegal will serve as a key business partner to enable growth across Company divisions and geographies and will provide support for a range of legal issues related to marketing, advertising, e-commerce operations and social media. The Sr. Marketing Paralegal will report to and partner closely with the Corporate Counsel, Marketing and Advertising, in supporting the Companys marketing initiatives around the globe.

POSITION PROFILE
DUTIES AND RESPONSIBILITIES:
Primary responsibility will be to support the Advertising and Marketing function of the Legal Services Group to advance the Companys global marketing functions and reduce legal risk.
o This includes, but is not limited to, reviewing all advertising and marketing materials, including packaging, digital and social media content, to ensure compliance with federal, state and local rules, laws and regulations.
o A major focus area of this function is supporting the Claims Development, Review and Approval Process, ensuring all claims are properly substantiated, with adequate documentation. This requires engagement with cross-functional product development and marketing teams in the development and review of appropriate test protocols and standards for substantiation of advertising claims.
This position will also be responsible for supporting the Trademark function of the Legal Services Group, as it relates to advertising and marketing review. Tasks will include, but not be limited to:
o Ensure proper usage of company assets, including trademarks, in connection with advertising and marketing materials;
o Identify and assist in evaluating opportunities for the company as it relates to trademarks in connection with advertising and marketing materials;
o Collaborate with Senior IP Paralegal in the maintenance of the internal global trademark list as well as developing and/or maintaining system for tracking results of trademarks evaluations (including details thereof) across the organization; and
o Support maintenance of company branding guidelines.
Additional opportunities for growth will include assisting with training global marketers and engineers with respect to processes related to claims and advertising review; and assisting with advertising disputes and/or related litigation.

REQUIRED EXPERIENCE/EDUCATION:
Degree and Experience Level minimum: Associates or Bachelors degree with at least 3- 5 years of relevant experience as a paralegal, either in a law firm or an in-house legal department.

PREFERRED EXPERIENCE/EDUCATION:
Degree concentration: Advertising, Marketing, English, Communication, Science, or Engineering
Outstanding academic credentials/accomplishment.

SPECIALIZED TRAINING OR SKILLS REQUIRED:
Ability to exercise independent judgement and problem solving with a sense of urgency in responsiveness
Ability to provide creative and practical solutions to further business objectives, while reducing legal risks
Strong listening and oral and written communication skills
Ability to prioritize and process a significant volume of small requests while completing more involved projects
Familiarity with the basics of Trademark Law
Proficiency in Microsoft Outlook, Word, Excel and PowerPoint would be strongly preferred

Critical Need Jobs


Employer Information

Browse other Paralegal Jobs in Michigan

  1. Real Estate Sales Representative -- Entry-Level

    Grand Rapids, MI
    Job Description An Entry-Level Real Estate Sales Representative is a real estate agent who meets with clients to help them with t...
  2. Real Estate Sales Representative

    Grand Rapids, MI
    Job Description A Real Estate Sales Representative is also known as a real estate agent and is responsible for helping clients wi...
  3. Business Legal Assistant

    Benton Harbor, MI
    Job Description: Description: Full time position; experienced legal secretary; background in real estate and business law. Micros...
  4. Paralegal Specialist (27D)

    Kalamazoo, MI
    If you're interested in the law and the legal profession, become an Army National Guard Paralegal, you will assist judges, Army la...
  5. Remote Global Law Internship Program

    Grand Rapids, MI
    The Intern Group is the leading provider of global internship programs and is regularly featured in the world"s top media includ...
  6. Legal Assistant

    Grand Rapids, MI
    Description Robert Half Legal is working with a prominent law firm in the Grand Rapids area looking for a Corporate/Transactional...
  7. Legal Assistant

    Grand Rapids, MI
    Ref ID: 02210-0011709162 Classification: Legal Assistant Compensation: DOE Robert Half Legal is working with a prominent law fi...
  8. Litigation Paralegal

    South Bend, IN
    Description Robert Half Legal is partnering with a boutique litigation firm that's seeking a Litigation Paralegal with 0-2+ years...
  9. 27D Paralegal Specialist

    Kalamazoo, MI
    If you"re interested in the law and the legal profession, become an Army National Guard Paralegal, you will assist judges, Army...
  10. Litigation Paralegal

    South Bend, IN
    Ref ID: 01300-0011770255 Classification: Paralegal Compensation: $40000.00 to $55000.00 yearly Robert Half Legal is partnering...